Hallmark Channel: TV channel pulls Zola.com ads showing same-sex couple after One Million Moms complaint – CBS News, CBS News
Under pressure from a conservative advocacy group, TheHallmark Channelhas pulled ads for a wedding -planning website that featured two brides kissing at the altar. The family-friendly network – which is in the midst of its heavily watched holiday programming – removedthe adsbecause the controversy was a distraction, a spokesperson said in an interview Saturday.
“The debate surrounding these commercials on all sides was distracting from the purpose of our network, which is to provide entertainment value,” said a statement provided by Molly Biwer, senior vice president for public affairs and communications at Hallmark.
In an interview, she added: “The Hallmark brand is never going to be divisive. We don’t want to generate controversy, we’ve tried very hard to stay out of it … we just felt it was in the best interest of the brand to pull them and not continue to generate controversy. “
There was immediate criticism on Twitter. TV hostEllen DeGeneresasked Hallmark: “Isn’t it almost********************? What are you thinking? Please explain. We’re all ears. ”