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Target 20th Anniversary Collection is live but some items are already selling out online – USA TODAY, USA Today

Target 20th Anniversary Collection is live but some items are already selling out online – USA TODAY, USA Today


, USA TODAY            Published 4: 30 am ET Sept. 14, 2019Updated 5: 19 am ET Sept. 14, 2019

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    If you missed these items the first time they sold out, you have one more chance with Target’s 20 th Anniversary Collection of designer collaborations.     USA TODAY

Target shoppers stayed up late or woke up early to shop theretailer’s 20 th Anniversary Collection online, which went live at 3 am EDT Saturday.

Some early shoppers said on social media they were able to get most if not all items on their list and check out

“I got everything that I wanted for myself and my daughter,” Twitter user@ JulieSuchardwrote. “This was the best roll-out I have experienced with the designer collaborations.”

Others reported finding items removed from their cart in checkout, a few minutes into the sale. Plus size dresses were among the first to sell out from the Lilly Pulitzer collection.

Target brought back nearly 300 of the most popular items from over 20 years of designer partnerships, including Lilly Pulitzer, Missoni, Isaac Mizrahi, Anna Sui , Zac Posen and Hunter. The collection spans apparel, home décor and kitchen essentials, with prices ranging from $ 7 to $ 160.

Shoppers are now expected to head to stores, which open at regular time Saturday and will carry the collection.

Target 20 Years of Design for All:Anniversary collection brings back 20 designers Saturday. You’ll want to act fast.

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Selection will vary by store and crowds are expected early Saturday morning, which has happened with past designer collaborations includingthe summer-inspired Vineyard Vines for Target collection in May.

Designer collections and items will vary by store, especially with plus size items.Use Target’s online design partner finderto see what brands each location will carry for plus size.

There’s a limit of five of the same items per size and color and items are available while supplies last.

Happy shoppers

Here are some positive tweets from shoppers who told Target about their experience early Saturday:

Got everything I wanted and checked out in 2 minutes!# Target# Target 20pic.twitter .com / mCx6q3sskL

– Veronica (@Veronicamv)September 14, 2019

Yeah! Easy. Done. 3 orders in. Now I don’t have to wait in line where the selection in my store is limited anyway! Best checkout ever! Great selection@ TargetNews

– Lori Baran (@therapistlori) (September) , 2019

Finally finished the rest of my Missoni kitchen collection from all these years ago. Feel like I’ve really come full circle.

– Mallory L (@malhope) (September) , 2019

After 14 yrs @ Target, I think I finally have the designer launch strategy down: ❤️ all your faves, set alarm for every (min after) am to keep checking when it’s available online & chk out often. I GOT EVERYTHING I WANTED! Thanks Target. ***# Target 20https://t.co/Biwvc1hDMv

– Simone Samii (@ Simone4Target) (September) , 2019

Other reactions

One more# Target 20update – it’s 309 am & 2/3 items I ordered are now out of stock 😱 that’s insane!

– That Prairie Girl (@thatprairiegirl) (September) ,

Neither the app or website will let me check out “unexpected error” and the 1 thing I wanted is now sold out so … boo.pic.twitter.com/8ZYGOhCFIp

— Sarah (@ 5arahrella) (September) , 2019

I can’t wait to tell my grandkids about the great Target War that happen on 9 / 14 / 19. Where millions of Target shoppers stayed up, sleep deprived, constantly refreshing their page to buy stuff before they sell out & end on Ebay for 3x the asking price.# Target 20

– humadawha (@humadawha) (September) , 2019

Tell us your experience

Email[email protected]or tweet to her@KellyTyko. Share your photos from your in-store shopping experience too.

This story will be updated.

Follow USA TODAY reporter Kelly Tyko on Twitter:@ KellyTyko

Read or Share this story: https://www.usatoday.com/story/money/2019 / 09 / 14 / target- designer-collection – 2019 – shoppers-scooping-up-designer-brands / 2313995001 /

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